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American Presidential Campaigns in the Attention Economy - Elements in Campaigns and Elections Budak, Ceren (University of Michigan)
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American Presidential Campaigns in the Attention Economy - Elements in Campaigns and Elections
Budak, Ceren (University of Michigan)
In the social media era, people and organizations fight over the public's attention. This competition is especially intense in US presidential campaigns. As someone who used attention-grabbing strategies throughout his career, Donald Trump's communication skills suited this environment. This title is also available as Open Access on Cambridge Core.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 27, 2026 |
| ISBN13 | 9781047779975 |
| Publishers | Cambridge University Press |
| Pages | 75 |
| Dimensions | 150 × 220 × 20 mm · 204 g (Weight (estimated)) |
