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Digital Assistants in Online Retail Shopping: Enhancing Customer Experience Singh, Chetanya (ABV-Indian Institute of Information Technology and Management, Gwalior)
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Digital Assistants in Online Retail Shopping: Enhancing Customer Experience
Singh, Chetanya (ABV-Indian Institute of Information Technology and Management, Gwalior)
This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 2, 2026 |
| ISBN13 | 9781041381983 |
| Publishers | Taylor & Francis Ltd |
| Pages | 154 |
| Dimensions | 150 × 220 × 20 mm · 470 g |