The Handbook of Market Research for Life Science Companies: Navigating the Gap Between Lab and Market - Denault, MBA, Jean-Francois - Books - Taylor & Francis Ltd - 9781041223221 - August 31, 2026
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Denault, MBA, Jean-Francois
The Handbook of Market Research for Life Science Companies: Navigating the Gap Between Lab and Market 2nd edition

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There are times innovation emerges from a lab before the market has even been defined. When that happens, the market must be identified and mapped through iterative steps.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 31, 2026
ISBN13 9781041223221
Publishers Taylor & Francis Ltd
Pages 176
Dimensions 253 × 176 × 15 mm   ·   404 g

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